Virginia Hospitality NewsVirginia Hospitality News
Friday, September 25, 2026Richmond, Virginia

Visitor economy

Scott County

County · Southwest Virginia - Heart of Appalachia. Visitors spent $24M here in 2025, up 3.3% on 2024 and down 14.1% on 2019.

$24M

Visitor spending, 2025

98 of 133 localities

209

Jobs supported

96 of 133

$0.9M

Local taxes from visitors

103 of 133

$5.3M

Wages paid

$0.6M in state taxes

Ten years of visitor spending

$0$15M$30M201620192025$19M$24M
Peak was $28M in 2019; the low was $19M in 2020. Every figure is in the table below.

Where the money went in 2025

Lodging is the largest single category here at $6.6M, 27.7% of everything visitors spent.

Lodging
$6.6M27.7%
Food and drink
$4.6M19.2%
Retail
$6.5M27.3%
Recreation
$1.9M8.0%
Transport
$4.2M17.7%

Lodging includes short-term rentals and second-home spending. Transport covers both ground and air.

Year by year

YearTotalChangeLodgingFoodRetailRecreationTransportJobsLocal tax
2025$24M+3.3%$6.6M$4.6M$6.5M$1.9M$4.2M209$0.9M
2024$23M-0.8%$6.5M$4.3M$6.4M$1.9M$4.1M208$0.8M
2023$23M+1.1%$6.6M$4.2M$6.4M$1.9M$4.2M208$0.8M
2022$23M+2.3%$6.6M$3.8M$6.4M$1.8M$4.4M202$0.8M
2021$23M+17.8%$6.8M$3.4M$6.5M$1.7M$4.1M196$0.7M
2020$19M-31.2%$6.3M$2.8M$5.1M$1.2M$3.7M193$0.7M
2019$28M+1.4%$7.6M$5.1M$7.8M$2.1M$5.2M242$0.9M
2018$27M+2.8%$7.8M$4.9M$7.8M$2.0M$5.0M243$0.9M
2017$27M+2.1%$7.8M$4.7M$7.4M$1.9M$4.7M245$0.9M
2016$26M—$7.8M$4.5M$7.3M$1.9M$4.5M243$0.9M

How that compares

  • 0.07% of all visitor spending in Virginia, which totalled $36.20B in 2025.
  • 10.4% of the Southwest Virginia - Heart of Appalachia region, which took $230M.
  • Ranks 98 of 133 Virginia counties and independent cities by visitor spending, and 103 of 133 by the local taxes that spending returns.
  • Statewide spending is +3.1% on 2024; Scott County is +3.3%.