Virginia Hospitality NewsVirginia Hospitality News
Friday, September 25, 2026Richmond, Virginia

Visitor economy

Poquoson

Independent city · Coastal Virginia - Hampton Roads. Visitors spent $13M here in 2025, up 0.1% on 2024 and up 25.7% on 2019.

$13M

Visitor spending, 2025

115 of 133 localities

132

Jobs supported

111 of 133

$0.6M

Local taxes from visitors

113 of 133

$4.3M

Wages paid

$0.4M in state taxes

Ten years of visitor spending

$0$7.5M$15M201620192025$7.9M$13M
Peak was $13M in 2025; the low was $7.9M in 2020. Every figure is in the table below.

Where the money went in 2025

Food and drink is the largest single category here at $5.7M, 42.8% of everything visitors spent.

Lodging
$3.1M23.0%
Food and drink
$5.7M42.8%
Retail
$1.0M7.3%
Recreation
$1.4M10.4%
Transport
$2.2M16.5%

Lodging includes short-term rentals and second-home spending. Transport covers both ground and air.

Year by year

YearTotalChangeLodgingFoodRetailRecreationTransportJobsLocal tax
2025$13M+0.1%$3.1M$5.7M$1.0M$1.4M$2.2M132$0.6M
2024$13M+0.8%$3.1M$5.6M$1.0M$1.4M$2.2M133$0.6M
2023$13M+8.2%$3.1M$5.5M$1.0M$1.4M$2.2M134$0.6M
2022$12M+8.6%$2.9M$5.1M$0.9M$1.3M$2.1M128$0.6M
2021$11M+43.1%$2.7M$4.5M$0.9M$1.2M$2.0M120$0.5M
2020$7.9M-25.9%$1.7M$3.3M$0.7M$0.8M$1.5M113$0.4M
2019$11M+3.1%$2.4M$4.5M$0.8M$1.0M$1.8M143$0.5M
2018$10M+2.4%$2.3M$4.3M$0.9M$1.0M$1.8M140$0.5M
2017$10M+2.0%$2.2M$4.3M$0.8M$1.0M$1.8M138$0.5M
2016$9.9M—$2.1M$4.1M$0.8M$1.0M$1.8M138$0.5M

How that compares

  • 0.04% of all visitor spending in Virginia, which totalled $36.20B in 2025.
  • 0.2% of the Coastal Virginia - Hampton Roads region, which took $7.17B.
  • Ranks 115 of 133 Virginia counties and independent cities by visitor spending, and 113 of 133 by the local taxes that spending returns.
  • Statewide spending is +3.1% on 2024; Poquoson is +0.1%.