Visitor economy
Northumberland County
County · Chesapeake Bay. Visitors spent $25M here in 2025, down 1.4% on 2024 and up 30.0% on 2019.
$25M
Visitor spending, 2025
96 of 133 localities
63
Jobs supported
123 of 133
$1.5M
Local taxes from visitors
86 of 133
$1.9M
Wages paid
$0.2M in state taxes
Ten years of visitor spending
Where the money went in 2025
Lodging is the largest single category here at $20M, 82.3% of everything visitors spent.
- Lodging
- $20M82.3%
- Food and drink
- $1.9M7.6%
- Retail
- $0.1M0.6%
- Recreation
- $0.6M2.4%
- Transport
- $1.8M7.1%
Lodging includes short-term rentals and second-home spending. Transport covers both ground and air.
Year by year
| Year | Total | Change | Lodging | Food | Retail | Recreation | Transport | Jobs | Local tax |
|---|---|---|---|---|---|---|---|---|---|
| 2025 | $25M | -1.4% | $20M | $1.9M | $0.1M | $0.6M | $1.8M | 63 | $1.5M |
| 2024 | $25M | +2.5% | $20M | $2.0M | $0.2M | $0.7M | $2.0M | 67 | $1.5M |
| 2023 | $24M | +8.5% | $20M | $2.0M | $0.2M | $0.7M | $2.0M | 67 | $1.5M |
| 2022 | $23M | +7.5% | $18M | $1.8M | $0.2M | $0.7M | $1.9M | 58 | $1.4M |
| 2021 | $21M | +19.8% | $17M | $1.7M | $0.1M | $0.6M | $1.7M | 56 | $1.3M |
| 2020 | $17M | -8.0% | $14M | $1.1M | $0.1M | $0.5M | $1.3M | 56 | $1.2M |
| 2019 | $19M | +7.2% | $15M | $1.4M | $0.2M | $0.7M | $2.0M | 59 | $1.3M |
| 2018 | $18M | +0.1% | $14M | $1.4M | $0.2M | $0.7M | $1.9M | 59 | $1.2M |
| 2017 | $18M | +2.2% | $14M | $1.3M | $0.2M | $0.6M | $1.8M | 60 | $1.2M |
| 2016 | $17M | — | $13M | $1.2M | $0.2M | $0.6M | $1.8M | 60 | $1.2M |
How that compares
- 0.07% of all visitor spending in Virginia, which totalled $36.20B in 2025.
- 6.6% of the Chesapeake Bay region, which took $371M.
- Ranks 96 of 133 Virginia counties and independent cities by visitor spending, and 86 of 133 by the local taxes that spending returns.
- Statewide spending is +3.1% on 2024; Northumberland County is -1.4%.
