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Friday, September 25, 2026Richmond, Virginia

Visitor economy

Lancaster County

County · Chesapeake Bay. Visitors spent $84M here in 2025, up 1.0% on 2024 and up 45.6% on 2019.

$84M

Visitor spending, 2025

55 of 133 localities

650

Jobs supported

54 of 133

$3.1M

Local taxes from visitors

64 of 133

$25M

Wages paid

$2.2M in state taxes

Ten years of visitor spending

$0$50M$100M201620192025$50M$84M
Peak was $84M in 2025; the low was $50M in 2020. Every figure is in the table below.

Where the money went in 2025

Lodging is the largest single category here at $31M, 36.7% of everything visitors spent.

Lodging
$31M36.7%
Food and drink
$23M27.8%
Retail
$7.3M8.6%
Recreation
$13M15.1%
Transport
$9.9M11.8%

Lodging includes short-term rentals and second-home spending. Transport covers both ground and air.

Year by year

YearTotalChangeLodgingFoodRetailRecreationTransportJobsLocal tax
2025$84M+1.0%$31M$23M$7.3M$13M$9.9M650$3.1M
2024$83M+2.5%$31M$22M$7.9M$12M$10.0M656$3.0M
2023$81M+5.4%$30M$21M$7.7M$12M$9.8M650$2.9M
2022$77M+2.5%$29M$20M$7.4M$12M$9.6M630$2.8M
2021$75M+51.3%$30M$18M$6.8M$11M$9.2M596$2.6M
2020$50M-13.9%$21M$11M$4.8M$5.9M$6.5M494$2.0M
2019$58M+2.9%$23M$15M$5.7M$6.3M$6.9M582$2.4M
2018$56M+0.8%$23M$15M$5.8M$6.1M$6.7M587$2.3M
2017$56M+8.3%$23M$14M$5.6M$6.1M$7.0M605$2.4M
2016$51M—$21M$13M$5.2M$5.7M$6.6M567$2.2M

How that compares

  • 0.23% of all visitor spending in Virginia, which totalled $36.20B in 2025.
  • 22.7% of the Chesapeake Bay region, which took $371M.
  • Ranks 55 of 133 Virginia counties and independent cities by visitor spending, and 64 of 133 by the local taxes that spending returns.
  • Statewide spending is +3.1% on 2024; Lancaster County is +1.0%.