Virginia Hospitality NewsVirginia Hospitality News
Friday, September 25, 2026Richmond, Virginia

Visitor economy

Bedford County

County · Virginia Mountains. Visitors spent $90M here in 2025, up 9.1% on 2024 and up 36.5% on 2019.

$90M

Visitor spending, 2025

53 of 133 localities

604

Jobs supported

58 of 133

$3.3M

Local taxes from visitors

58 of 133

$19M

Wages paid

$1.8M in state taxes

Ten years of visitor spending

$0$50M$100M201620192025$52M$90M
Peak was $90M in 2025; the low was $52M in 2020. Every figure is in the table below.

Where the money went in 2025

Lodging is the largest single category here at $31M, 35.1% of everything visitors spent.

Lodging
$31M35.1%
Food and drink
$26M29.5%
Retail
$7.1M7.9%
Recreation
$10M11.5%
Transport
$14M16.1%

Lodging includes short-term rentals and second-home spending. Transport covers both ground and air.

Year by year

YearTotalChangeLodgingFoodRetailRecreationTransportJobsLocal tax
2025$90M+9.1%$31M$26M$7.1M$10M$14M604$3.3M
2024$82M+1.1%$29M$24M$6.6M$9.6M$13M583$3.0M
2023$81M+13.9%$29M$23M$6.5M$9.5M$13M575$3.0M
2022$71M+7.0%$26M$20M$5.5M$8.2M$12M526$2.7M
2021$67M+29.4%$26M$18M$5.3M$7.7M$11M505$2.5M
2020$52M-21.5%$22M$13M$3.9M$4.7M$8.3M486$2.0M
2019$66M+6.6%$23M$18M$5.0M$6.6M$13M586$2.4M
2018$62M+9.4%$21M$17M$5.0M$6.4M$12M575$2.2M
2017$56M+5.5%$20M$15M$4.5M$6.1M$11M549$2.1M
2016$53M—$18M$14M$4.4M$5.9M$11M537$2.1M

How that compares

  • 0.25% of all visitor spending in Virginia, which totalled $36.20B in 2025.
  • 7.2% of the Virginia Mountains region, which took $1.24B.
  • Ranks 53 of 133 Virginia counties and independent cities by visitor spending, and 58 of 133 by the local taxes that spending returns.
  • Statewide spending is +3.1% on 2024; Bedford County is +9.1%.