Tourism offices
Harrisonburg
2 organizations market this independent city. Every contact below was checked against the organization’s own website in September 2026.
Harrisonburg Tourism & Visitor Services
The state directory lists it as “City of Harrisonburg”.
- Phone
- (540) 432-8935
- Website
- visitharrisonburgva.com
Where it says it works
City of Harrisonburg, Virginia, in the Shenandoah Valley (including the Shenandoah Valley Battlefield Historic District).
Verification note
NAME: markets itself as "Harrisonburg Tourism & Visitor Services" / Visit Harrisonburg, not "City of Harrisonburg". PHONE DIFFERS: the file's (540) 830-1697 is not published; the published main line is (540) 432-8935. No staff page anywhere on the site, so Emily Eby / "Interim Tourism Manager" was NOT carried over. Main visitor center at the Hardesty-Higgins House, 212 S Main St; a second visitor center operates at Valley Mall, 1925 E. Market St., Suite 600.
Shenandoah Valley Travel Association (SVTA)
- Website
- visitshenandoah.org
Where it says it works
Bi-state Shenandoah Valley region. The About page says "Founded in 1924, SVTA is one of the oldest regional tourism promotional organizations of its kind in the United States," serving a "breathtakingly beautiful 200-mile region" that stretches from Harpers Ferry in West Virginia's eastern panhandle to the Roanoke area of Virginia. Members include destinations, attractions, lodging, restaurants, resorts, tourism offices and government entities across that multi-state territory.
Verification note
BI-STATE ORGANIZATION (Virginia and West Virginia) - flag for editors. The site publishes no email address at all; the state's svta@mysvta.org could not be confirmed and is left blank. No staff are named, so Helen Morton / Administrator is not carried over. The only published number is the vanity line 1-800-VISIT-SV, which dials to the (800) 847-4878 the state listed. COVERAGE CONFLICT: the organization describes its own southern boundary as "the Roanoke area," which reaches further south than the state's locality list (which stops at Bedford and Nelson counties); it also does not enumerate localities, so the state's 28-locality list is the state's construction, not the organization's claim.