Tourism offices
Franklin County
4 organizations market this county. Every contact below was checked against the organization’s own website in September 2026.
Visit Virginia's Blue Ridge
- Phone
- (540) 342-6025
- Website
- www.visitroanokeva.com
- Contact
- Landon C. Howard, President
Where it says it works
"Attract visitors to Virginia's Blue Ridge and ensure they have a wonderful experience while visiting." The organization states it represents the counties of Botetourt, Franklin and Roanoke and the cities of Roanoke and Salem — a region of more than 300,000 people, Western Virginia's largest metropolitan area. It is a not-for-profit DMO funded through local government jurisdictions and regional tourism partnerships.
Verification note
DOMAIN CHANGED: visitvbr.com now 302-redirects to visitroanokeva.com, which is the live site; staff email addresses are still on the @visitvbr.com domain. The organization also uses the legal name Roanoke Valley Convention and Visitors Bureau. STAFF CHANGED: Cheryl Morales is no longer listed — the Community Relations Director is Liz Long (llong@visitvbr.com, x126, the same extension the file attributes to Morales). Landon C. Howard confirmed still President. No general public mailbox is published, only individual staff addresses, so the email field is left blank. Coverage matches the file's five jurisdictions exactly.
Franklin County, Virginia Office of Tourism & Communications (visitor brand 'Visit Franklin County VA')
The state directory lists it as “Franklin County Department of Tourism”.
- Phone
- 540-483-3030
- Contact
- Kevin Tosh, Director of Tourism, Marketing, and Communications
Where it says it works
Franklin County, VA — Smith Mountain Lake, Philpott Lake, the Town of Rocky Mount, the Town of Boones Mill, Waid Park, Ferrum, the moonshine heritage and African American Heritage trails
Verification note
TITLE CHANGED: the staff directory now reads 'Director of Tourism, Marketing, and Communications' (the state had 'Director of Tourism and Marketing'); the department also presents itself as the 'Office of Tourism & Communications'. Phone 540-483-3030 and kevin.tosh@franklincountyva.gov confirmed; the department's general public address is VisitFC@FranklincountyVA.gov, which the state did not carry. Office: 1255 Franklin Street, Suite 112, Rocky Mount, VA 24151. NAME COLLISION NOTE: Franklin COUNTY, Virginia — distinct from the independent City of Franklin, Virginia (DMO-046). http://visitfranklincountyva.com redirects to https://www.
Friends of Southwest Virginia
- Phone
- (276) 492-2400
- Website
- friendsofswva.org
- Contact
- Kim Davis, Executive Director
Where it says it works
Southwest Virginia — the Communities page lists Bland, Buchanan, Carroll, Dickenson, Floyd, Franklin, Giles, Grayson, Lee, Montgomery, Patrick, Pulaski, Russell, Scott, Smyth, Tazewell, Washington, Wise and Wythe counties together with Bristol, Galax, Norton and Radford
Verification note
Coverage matches the state's 19 counties and 4 independent cities exactly. Kim Davis confirmed as Executive Director, and info@friendsofswva.org and (276) 492-2400 are the published general contacts. EMAIL DOMAIN CAUTION: every staff address published on the site is now @myswva.org (e.g. rvaughan@myswva.org, cfox@myswva.org); no address is published for Kim Davis, and the state's kdavis@friendsofswva.org appears on no page. Office: One Heartwood Circle, Abingdon, VA 24210. The organization also operates the SWVA Cultural Center and a Visitor Center at that address, and runs 'Round the Mountain.
Smith Mountain Lake Regional Chamber of Commerce
The state directory lists it as “Smith Mt. Lake Regional Chamber of Commerce”.
- Phone
- (540) 721-1203
- Contact
- Andy Bruns, Executive Director
Where it says it works
Smith Mountain Lake and the surrounding region. The organization's own page states: "Three scenic counties surround the lake - Bedford, Franklin and Pittsylvania." Offices and visitor center at Bridgewater Plaza, 16430 Booker T. Washington Hwy, Suite 2, Moneta, VA 24121.
Verification note
Phone and general email match the state listing. The staff page lists him as "Andy Bruns," not "Andrew Bruns" as the state directory had it; his direct address abruns@visitsmithmountainlake.com is published but the general info@ address is preferred here. Other staff: Alyssa Eads (Membership Director & Events Manager), Baylie Kelley (Member Services, Marketing & Leadership Academy Coordinator), Ed Conant (Weekend Supervisor). Coverage matches the state's three-county assignment.